The day they became pet-parents to Penny, their whole world changed. As new parents, they were horrified by the vague ingredients found in some of the market-leading dog biscuits, so they started baking our their treats at home. Penny loved them as much as they loved baking them, so they decided to turn their newfound baking obsession into a family business. Roll on to today. their family has grown, and they now produce a range of delicious treats that are always Grain Free, 100% Natural, and made with Human Quality Ingredients. No Hidden Junk! They call this the "Happy Belly Promise" and it's something that they never compromise on. PARK LIFE. just Naturally Guilt-Free Dog Treats. Treat, Play, Love.